Brand new icon identity hex colors

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Created at 12/06/2019 07:58

The palette consists of Semi dark, Light colors. Accent colors #c13530 and #1ea384. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2E5338 (darkest) to #80E1C8 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #1D7B63, #1EA384, #2E5338, #74B074, #80E1C8, #C13530

Palette Brand new icon identity hex colors combines 6 color codes:

HEX: #c13530, RGB: (193, 53, 48); HEX: #80e1c8, RGB: (128, 225, 200); HEX: #1ea384, RGB: (30, 163, 132)

HEX: #74b074, RGB: (116, 176, 116); HEX: #1d7b63, RGB: (29, 123, 99); HEX: #2e5338, RGB: (46, 83, 56)

Simplified version of palette colors

Tint of Firebrick, Tint of Medium Aquamarine, Shade of Light Sea Green, Shade of Dark Sea Green, Shade of Sea Green, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Brand new icon identity hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#c13530	#c13530	RGB(193, 53, 48)	—	—
#80e1c8	#80e1c8	RGB(128, 225, 200)	—	—
#1ea384	#1ea384	RGB(30, 163, 132)	—	—
#74b074	#74b074	RGB(116, 176, 116)	—	—
#1d7b63	#1d7b63	RGB(29, 123, 99)	—	—
#2e5338	#2e5338	RGB(46, 83, 56)	—	—

7 color pairs have low contrast and need improvement which may impact readability.