Custom font branding typography palette

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Created at 02/23/2022 10:56

The palette consists of Light, Semi dark colors. Accent colors Chinese Gold #c8a40b and Arsenic #3c3c44. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3C3C44 (darkest) to #F8E181 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 3°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #3C3C44, #7C6414, #9D9677, #BDB597, #C8A40B, #F8E181

Palette Custom font branding typography palette combines 6 color codes:

HEX: #c8a40b, RGB: (200, 164, 11); HEX: #f8e181, RGB: (248, 225, 129); HEX: #7c6414, RGB: (124, 100, 20)

HEX: #9d9677, RGB: (157, 150, 119); HEX: #bdb597, RGB: (189, 181, 151); HEX: #3c3c44, RGB: (60, 60, 68)

Simplified version of palette colors

Shade of goldenrod, Shade of Khaki, Shade of Olive, Shade of darkkhaki, Shade of tan, Shade of dimgrey

Color scheme was created by colorswall

Color codes in palette

Custom font branding typography palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#c8a40b	#c8a40b	RGB(200, 164, 11)	Chinese Gold	—
#f8e181	#f8e181	RGB(248, 225, 129)	Jasmine	—
#7c6414	#7c6414	RGB(124, 100, 20)	Field Drab	—
#9d9677	#9d9677	RGB(157, 150, 119)	Artichoke	—
#bdb597	#bdb597	RGB(189, 181, 151)	Khaki (HTML/CSS)	—
#3c3c44	#3c3c44	RGB(60, 60, 68)	Arsenic	—

7 color pairs have low contrast and need improvement which may impact readability.