Design website branding colors

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Created at 12/08/2019 20:00

The palette consists of Light, Semi dark colors. Accent colors #e1f783 and #294a57. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #444434 (darkest) to #E1F783 (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 1 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #294A57, #444434, #7B8C9C, #AFA698, #B2863C, #E1F783

Palette Design website branding colors combines 6 color codes:

HEX: #b2863c, RGB: (178, 134, 60); HEX: #e1f783, RGB: (225, 247, 131); HEX: #294a57, RGB: (41, 74, 87)

HEX: #7b8c9c, RGB: (123, 140, 156); HEX: #afa698, RGB: (175, 166, 152); HEX: #444434, RGB: (68, 68, 52)

Simplified version of palette colors

Tint of Dark Goldenrod, Tint of Khaki, Shade of Dark Slate Gray, Tint of Light Slate Gray, Shade of Dark Gray, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Design website branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#b2863c	#b2863c	RGB(178, 134, 60)	—	—
#e1f783	#e1f783	RGB(225, 247, 131)	—	—
#294a57	#294a57	RGB(41, 74, 87)	—	—
#7b8c9c	#7b8c9c	RGB(123, 140, 156)	—	—
#afa698	#afa698	RGB(175, 166, 152)	—	—
#444434	#444434	RGB(68, 68, 52)	—	—

4 color pairs have low contrast and need improvement which may impact readability.