Created at 05/20/2022 14:57
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Illustration ui branding website colors palette

Blueberry
#5592f5
Medium Purple
#8d84f2
Blue (Pigment)
#343c94
Moss Green
#7b9866
Khaki (HTML/CSS)
#b7a694
Dark Purple
#241c34
The palette consists of Light, Dark colors. Accent colors Blueberry #5592f5 and Moss Green #7b9866. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #241C34 (darkest) to #8D84F2 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #241C34, #343C94, #5592F5, #7B9866, #8D84F2, #B7A694

Palette Illustration ui branding website colors palette has combination of 6 codes colors:
HEX: #5592f5, RGB: (85, 146, 245); HEX: #8d84f2, RGB: (141, 132, 242); HEX: #343c94, RGB: (52, 60, 148)
HEX: #7b9866, RGB: (123, 152, 102); HEX: #b7a694, RGB: (183, 166, 148); HEX: #241c34, RGB: (36, 28, 52)
Simplified version of palette colors
Tint of cornflowerblue, Shade of mediumpurple, Tint of darkslateblue, Tint of darkseagreen, Tint of tan, Shade of Black
Color scheme was created by colorswall

Colors codes in palette

Illustration ui branding website colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#5592f5 #5592f5 RGB(85, 146, 245)Blueberry
#8d84f2 #8d84f2 RGB(141, 132, 242)Medium Purple
#343c94 #343c94 RGB(52, 60, 148)Blue (Pigment)
#7b9866 #7b9866 RGB(123, 152, 102)Moss Green
#b7a694 #b7a694 RGB(183, 166, 148)Khaki (HTML/CSS)
#241c34 #241c34 RGB(36, 28, 52)Dark Purple

Color Palette Contrast

7 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#5592f5
#8d84f2
1.01
#5592f5
#7b9866
1.04
#5592f5
#b7a694
1.3
#8d84f2
#7b9866
1.02
#8d84f2
#b7a694
1.32
#343c94
#241c34
1.71

Image palette Illustration ui branding website colors palette png