Branding productdesign mockup energy drink colors

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Created at 06/28/2022 13:33

The palette consists of Light, Semi dark, Dark colors. Accent colors Beer #f09112 and Bistre Brown #806d18. Palette has Warm colors temperature.

By lightness, this palette runs from #2D1914 (darkest) to #E4CF72 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 37°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #2D1914, #6D3C1A, #806D18, #A77060, #E4CF72, #F09112

Palette Branding productdesign mockup energy drink colors combines 6 color codes:

HEX: #f09112, RGB: (240, 145, 18); HEX: #e4cf72, RGB: (228, 207, 114); HEX: #6d3c1a, RGB: (109, 60, 26)

HEX: #a77060, RGB: (167, 112, 96); HEX: #806d18, RGB: (128, 109, 24); HEX: #2d1914, RGB: (45, 25, 20)

Simplified version of palette colors

Tint of Dark Orange, Shade of Khaki, Shade of Saddle Brown, Tint of Indian Red, Shade of Olive, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding productdesign mockup energy drink colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f09112	#f09112	RGB(240, 145, 18)	Beer	—
#e4cf72	#e4cf72	RGB(228, 207, 114)	Straw	—
#6d3c1a	#6d3c1a	RGB(109, 60, 26)	Sepia	—
#a77060	#a77060	RGB(167, 112, 96)	Blast-Off Bronze	—
#806d18	#806d18	RGB(128, 109, 24)	Bistre Brown	—
#2d1914	#2d1914	RGB(45, 25, 20)	Zinnwaldite Brown	—

5 color pairs have low contrast and need improvement which may impact readability.