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Created at 06/29/2022 15:52
  99

Branding packaging illustration

  • Verdigris
    #3ea4b1
  • Old Rose
    #c47b81
  • Deep Green-Cyan Turquoise
    #157467
  • Dirt
    #a67a4e
  • Tuscany
    #c79e98
  • Jet
    #353434
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The palette consists of Light, Semi dark colors. Accent colors Old Rose #c47b81 and Deep Green-Cyan Turquoise #157467. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #353434 (darkest) to #C79E98 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #157467, #353434, #3EA4B1, #A67A4E, #C47B81, #C79E98

Palette Branding packaging illustration has combination of 6 codes colors:
HEX: #3ea4b1, RGB: (62, 164, 177); HEX: #c47b81, RGB: (196, 123, 129); HEX: #157467, RGB: (21, 116, 103)
HEX: #a67a4e, RGB: (166, 122, 78); HEX: #c79e98, RGB: (199, 158, 152); HEX: #353434, RGB: (53, 52, 52)
Simplified version of palette colors
Tint of cadetblue, Tint of rosybrown, Tint of Teal, Tint of peru, Shade of rosybrown, Shade of Black
Color scheme was created by colorswall

Colors codes in palette

Branding packaging illustration color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#3ea4b1 #3ea4b1 RGB(62, 164, 177)Verdigris
#c47b81 #c47b81 RGB(196, 123, 129)Old Rose
#157467 #157467 RGB(21, 116, 103)Deep Green-Cyan Turquoise
#a67a4e #a67a4e RGB(166, 122, 78)Dirt
#c79e98 #c79e98 RGB(199, 158, 152)Tuscany
#353434 #353434 RGB(53, 52, 52)Jet

Color Palette Contrast

9 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#3ea4b1
#c47b81
1.1
#3ea4b1
#157467
1.91
#3ea4b1
#a67a4e
1.29
#3ea4b1
#c79e98
1.22
#c47b81
#157467
1.74
#c47b81
#a67a4e
1.17

Image palette Branding packaging illustration png

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