Logo awesome concept brand palette

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Created at 12/15/2019 09:20

The palette consists of Light, Semi dark colors. Accent colors #73c3db and #0b4264. Palette has Cool colors temperature.

By lightness, this palette runs from #0B4264 (darkest) to #AEBEC4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 9°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #0B4264, #36A7CA, #4C7484, #4D8FA4, #73C3DB, #AEBEC4

Palette Logo awesome concept brand palette combines 6 color codes:

HEX: #36a7ca, RGB: (54, 167, 202); HEX: #73c3db, RGB: (115, 195, 219); HEX: #0b4264, RGB: (11, 66, 100)

HEX: #4d8fa4, RGB: (77, 143, 164); HEX: #aebec4, RGB: (174, 190, 196); HEX: #4c7484, RGB: (76, 116, 132)

Simplified version of palette colors

Shade of Deep Sky Blue, Shade of Sky Blue, Shade of Dark Slate Blue, Shade of Cadet Blue, Shade of Silver, Shade of Slate Gray

Color scheme was created by colorswall

Color codes in palette

Logo awesome concept brand palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#36a7ca	#36a7ca	RGB(54, 167, 202)	—	—
#73c3db	#73c3db	RGB(115, 195, 219)	—	—
#0b4264	#0b4264	RGB(11, 66, 100)	—	—
#4d8fa4	#4d8fa4	RGB(77, 143, 164)	—	—
#aebec4	#aebec4	RGB(174, 190, 196)	—	—
#4c7484	#4c7484	RGB(76, 116, 132)	—	—

8 color pairs have low contrast and need improvement which may impact readability.