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Created at 07/20/2022 20:59
Sans serif typography font branding hex colors
- Metallic Blue#304f82
- Lavender (Web)#e7ebf6
- Metallic Blue#3c5c84
- UCLA Blue#59729b
- Ceil#99a8c5
- Purple Navy#445c84
The palette consists of Light, Semi dark colors. Accent colors Metallic Blue #304f82 and Lavender (Web) #e7ebf6. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #304F82 (darkest) to #E7EBF6 (lightest). The lightness range is wide.
Saturation sits in a moderate mid-range.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans cool.
HEX codes (sorted): #304F82, #3C5C84, #445C84, #59729B, #99A8C5, #E7EBF6
Palette Sans serif typography font branding hex colors has combination of 6 codes colors:
HEX: #304f82, RGB: (48, 79, 130); HEX: #e7ebf6, RGB: (231, 235, 246); HEX: #3c5c84, RGB: (60, 92, 132)
HEX: #59729b, RGB: (89, 114, 155); HEX: #99a8c5, RGB: (153, 168, 197); HEX: #445c84, RGB: (68, 92, 132)
Simplified version of palette colors
Shade of darkslateblue, Tint of ghostwhite, Tint of royalblue, Tint of steelblue, Tint of lightsteelblue, Shade of darkslateblue
Color scheme was created by colorswall
Colors codes in palette
Sans serif typography font branding hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #304f82 | #304f82 | RGB(48, 79, 130) | Metallic Blue | — |
| #e7ebf6 | #e7ebf6 | RGB(231, 235, 246) | Lavender (Web) | — |
| #3c5c84 | #3c5c84 | RGB(60, 92, 132) | Metallic Blue | — |
| #59729b | #59729b | RGB(89, 114, 155) | UCLA Blue | — |
| #99a8c5 | #99a8c5 | RGB(153, 168, 197) | Ceil | — |
| #445c84 | #445c84 | RGB(68, 92, 132) | Purple Navy | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#304f82 | #3c5c84 | 1.19 |
#304f82 | #59729b | 1.67 |
#304f82 | #445c84 | 1.21 |
#3c5c84 | #59729b | 1.4 |
#3c5c84 | #445c84 | 1.01 |
#59729b | #445c84 | 1.38 |
Image palette Sans serif typography font branding hex colors png
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