Sans serif typography font branding hex colors
- Metallic Blue#304f82
- Lavender (Web)#e7ebf6
- Metallic Blue#3c5c84
- UCLA Blue#59729b
- Ceil#99a8c5
- Purple Navy#445c84
Created at 07/20/2022 20:59
The palette consists of Semi dark, Light colors. Accent colors Metallic Blue #304f82 and Lavender (Web) #e7ebf6. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #304F82 (darkest) to #E7EBF6 (lightest). The lightness range is moderate.
Saturation sits in a moderate mid-range, averaging 36% across the palette.
An analogous palette: its hues sit close together on the color wheel, within about 11°.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #304F82, #3C5C84, #445C84, #59729B, #99A8C5, #E7EBF6
Palette Sans serif typography font branding hex colors combines 6 color codes:
HEX: #304f82, RGB: (48, 79, 130); HEX: #e7ebf6, RGB: (231, 235, 246); HEX: #3c5c84, RGB: (60, 92, 132)
HEX: #59729b, RGB: (89, 114, 155); HEX: #99a8c5, RGB: (153, 168, 197); HEX: #445c84, RGB: (68, 92, 132)
Simplified version of palette colors
Tint of darkslateblue, Shade of ghostwhite, Shade of royalblue, Shade of steelblue, Shade of lightsteelblue, Tint of darkslateblue
Color scheme was created by colorswall
Color codes in palette
Sans serif typography font branding hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #304f82 | #304f82 | RGB(48, 79, 130) | Metallic Blue | — |
| #e7ebf6 | #e7ebf6 | RGB(231, 235, 246) | Lavender (Web) | — |
| #3c5c84 | #3c5c84 | RGB(60, 92, 132) | Metallic Blue | — |
| #59729b | #59729b | RGB(89, 114, 155) | UCLA Blue | — |
| #99a8c5 | #99a8c5 | RGB(153, 168, 197) | Ceil | — |
| #445c84 | #445c84 | RGB(68, 92, 132) | Purple Navy | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#304f82 | #3c5c84 | 1.19 |
#304f82 | #59729b | 1.67 |
#304f82 | #445c84 | 1.21 |
#3c5c84 | #59729b | 1.4 |
#3c5c84 | #445c84 | 1.01 |
#59729b | #445c84 | 1.38 |
Image palette Sans serif typography font branding hex colors png
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