Logo branding identity vector palette

Created at 08/11/2022 08:42

The palette consists of Light, Semi dark colors. Accent colors Vivid Cerulean #04abfb and Sea Blue #056493. Palette has Cool colors temperature.

By lightness, this palette runs from #2C4C54 (darkest) to #A4C8D4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 62% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #04ABFB, #056493, #2C4C54, #5C8CA4, #66CAF6, #A4C8D4

Palette Logo branding identity vector palette combines 6 color codes:

HEX: #04abfb, RGB: (4, 171, 251); HEX: #66caf6, RGB: (102, 202, 246); HEX: #056493, RGB: (5, 100, 147)

HEX: #5c8ca4, RGB: (92, 140, 164); HEX: #a4c8d4, RGB: (164, 200, 212); HEX: #2c4c54, RGB: (44, 76, 84)

Simplified version of palette colors

Shade of Deep Sky Blue, Shade of Light Sky Blue, Shade of Steel Blue, Shade of Light Slate Gray, Shade of Light Blue, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Logo branding identity vector palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04abfb	#04abfb	RGB(4, 171, 251)	Vivid Cerulean	—
#66caf6	#66caf6	RGB(102, 202, 246)	Maya Blue	—
#056493	#056493	RGB(5, 100, 147)	Sea Blue	—
#5c8ca4	#5c8ca4	RGB(92, 140, 164)	Rackley	—
#a4c8d4	#a4c8d4	RGB(164, 200, 212)	Pastel Blue	—
#2c4c54	#2c4c54	RGB(44, 76, 84)	Dark Slate Gray	—

7 color pairs have low contrast and need improvement which may impact readability.