Design branding typography packaging hex colors

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Created at 12/16/2019 08:25

The palette consists of Light, Semi dark colors. Accent colors #b2dd75 and #265e18. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #4D3825 (darkest) to #B2DD75 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 44% across the palette.

A varied palette: its hues are spread across about 119° of the color wheel.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #265E18, #4D3825, #55AC7D, #87C155, #B2DD75, #BDCDA4

Palette Design branding typography packaging hex colors combines 6 color codes:

HEX: #87c155, RGB: (135, 193, 85); HEX: #b2dd75, RGB: (178, 221, 117); HEX: #265e18, RGB: (38, 94, 24)

HEX: #55ac7d, RGB: (85, 172, 125); HEX: #bdcda4, RGB: (189, 205, 164); HEX: #4d3825, RGB: (77, 56, 37)

Simplified version of palette colors

Shade of Yellow Green, Tint of Yellow Green, Tint of Dark Green, Tint of Medium Sea Green, Tint of Dark Sea Green, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Design branding typography packaging hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#87c155	#87c155	RGB(135, 193, 85)	—	—
#b2dd75	#b2dd75	RGB(178, 221, 117)	—	—
#265e18	#265e18	RGB(38, 94, 24)	—	—
#55ac7d	#55ac7d	RGB(85, 172, 125)	—	—
#bdcda4	#bdcda4	RGB(189, 205, 164)	—	—
#4d3825	#4d3825	RGB(77, 56, 37)	—	—

7 color pairs have low contrast and need improvement which may impact readability.