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Created at 08/24/2022 11:43
Symbol brand identity tech logo typoraphy palette
- Denim#0a5ad0
- Light Coral#f17988
- Indigo Dye#0a259c
- Desaturated Cyan#60989a
- Dark Vanilla#ccbcaf
- Police Blue#36565d
The palette consists of Semi dark, Light, Dark colors. Accent colors Denim #0a5ad0 and Light Coral #f17988. Palette has Cool, Warm, Neutral colors temperature.
By lightness, this palette runs from #36565D (darkest) to #CCBCAF (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans cool.
HEX codes (sorted): #0A259C, #0A5AD0, #36565D, #60989A, #CCBCAF, #F17988
Palette Symbol brand identity tech logo typoraphy palette has combination of 6 codes colors:
HEX: #0a5ad0, RGB: (10, 90, 208); HEX: #f17988, RGB: (241, 121, 136); HEX: #0a259c, RGB: (10, 37, 156)
HEX: #60989a, RGB: (96, 152, 154); HEX: #ccbcaf, RGB: (204, 188, 175); HEX: #36565d, RGB: (54, 86, 93)
Simplified version of palette colors
Tint of royalblue, Tint of lightcoral, Shade of darkblue, Tint of cadetblue, Tint of Silver, Shade of darkslategrey
Color scheme was created by colorswall
Colors codes in palette
Symbol brand identity tech logo typoraphy palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #0a5ad0 | #0a5ad0 | RGB(10, 90, 208) | Denim | — |
| #f17988 | #f17988 | RGB(241, 121, 136) | Light Coral | — |
| #0a259c | #0a259c | RGB(10, 37, 156) | Indigo Dye | — |
| #60989a | #60989a | RGB(96, 152, 154) | Desaturated Cyan | — |
| #ccbcaf | #ccbcaf | RGB(204, 188, 175) | Dark Vanilla | — |
| #36565d | #36565d | RGB(54, 86, 93) | Police Blue | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#0a5ad0 | #0a259c | 1.92 |
#0a5ad0 | #60989a | 1.9 |
#0a5ad0 | #36565d | 1.27 |
#f17988 | #60989a | 1.21 |
#f17988 | #ccbcaf | 1.45 |
#0a259c | #36565d | 1.5 |
Image palette Symbol brand identity tech logo typoraphy palette png
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