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Created at 08/25/2022 17:07
bycolorswall
  0.14k

Box brand identity typography water colours

  • Middle Red
    #e49474
  • Pastel Pink
    #dca69e
  • Rich Black (FOGRA29)
    #04140c
  • Middle Red Purple
    #a05450
  • Pastel Blue
    #a9bad5
  • Police Blue
    #3f526e
The palette consists of Light, Dark, Semi dark colors. Accent colors Middle Red #e49474 and Rich Black (FOGRA29) #04140c. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #04140C (darkest) to #A9BAD5 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #04140C, #3F526E, #A05450, #A9BAD5, #DCA69E, #E49474

Palette Box brand identity typography water colours has combination of 6 codes colors:
HEX: #e49474, RGB: (228, 148, 116); HEX: #dca69e, RGB: (220, 166, 158); HEX: #04140c, RGB: (4, 20, 12)
HEX: #a05450, RGB: (160, 84, 80); HEX: #a9bad5, RGB: (169, 186, 213); HEX: #3f526e, RGB: (63, 82, 110)
Simplified version of palette colors
Tint of darksalmon, Shade of rosybrown, Shade of Black, Tint of indianred, Tint of lightsteelblue, Shade of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Box brand identity typography water colours color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#e49474 #e49474 RGB(228, 148, 116)Middle Red—
#dca69e #dca69e RGB(220, 166, 158)Pastel Pink—
#04140c #04140c RGB(4, 20, 12)Rich Black (FOGRA29)—
#a05450 #a05450 RGB(160, 84, 80)Middle Red Purple—
#a9bad5 #a9bad5 RGB(169, 186, 213)Pastel Blue—
#3f526e #3f526e RGB(63, 82, 110)Police Blue—

Color Palette Contrast

4 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#e49474
#dca69e
1.13
#e49474
#a9bad5
1.21
#dca69e
#a9bad5
1.06
#a05450
#3f526e
1.46

Image palette Box brand identity typography water colours png

Box brand identity typography water colours - #200801
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