Brand identity design logo creative bend colors palette
- Electric Indigo#7111e8
- Cornflower Blue#7c8cf4
- Deep Violet#2e0768
- Independence#5b5468
- Cadet Blue (Crayola)#aaa2c2
- Jacarta#3d395b
Created at 09/01/2022 14:05
The palette consists of Semi dark, Light, Dark colors. Accent colors Electric Indigo #7111e8 and Deep Violet #2e0768. Palette has Cool colors temperature.
By lightness, this palette runs from #2E0768 (darkest) to #AAA2C2 (lightest). The lightness range is moderate.
Saturation is mixed — 3 muted and 3 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 35°.
Overall temperature among swatches leans cool (6 of 6).
HEX codes (sorted): #2E0768, #3D395B, #5B5468, #7111E8, #7C8CF4, #AAA2C2
Palette Brand identity design logo creative bend colors palette combines 6 color codes:
HEX: #7111e8, RGB: (113, 17, 232); HEX: #7c8cf4, RGB: (124, 140, 244); HEX: #2e0768, RGB: (46, 7, 104)
HEX: #5b5468, RGB: (91, 84, 104); HEX: #aaa2c2, RGB: (170, 162, 194); HEX: #3d395b, RGB: (61, 57, 91)
Simplified version of palette colors
Shade of blueviolet, Tint of cornflowerblue, Shade of midnightblue, Shade of dimgrey, Shade of thistle, Shade of darkslateblue
Color scheme was created by colorswall
Color codes in palette
Brand identity design logo creative bend colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #7111e8 | #7111e8 | RGB(113, 17, 232) | Electric Indigo | — |
| #7c8cf4 | #7c8cf4 | RGB(124, 140, 244) | Cornflower Blue | — |
| #2e0768 | #2e0768 | RGB(46, 7, 104) | Deep Violet | — |
| #5b5468 | #5b5468 | RGB(91, 84, 104) | Independence | — |
| #aaa2c2 | #aaa2c2 | RGB(170, 162, 194) | Cadet Blue (Crayola) | — |
| #3d395b | #3d395b | RGB(61, 57, 91) | Jacarta | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#7111e8 | #5b5468 | 1.01 |
#7111e8 | #3d395b | 1.52 |
#7c8cf4 | #aaa2c2 | 1.25 |
#2e0768 | #3d395b | 1.43 |
#5b5468 | #3d395b | 1.5 |
Image palette Brand identity design logo creative bend colors palette png
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