Branding vector identity icon colours
- Cyan (Process)#04bce3
- Medium Sky Blue#91e0ef
- Dark Cerulean#144c6c
- Rackley#617f9d
- Pewter Blue#94acbc
- Dark Electric Blue#4c6c84
Created at 09/23/2022 09:20
The palette consists of Light, Semi dark colors. Accent colors Cyan (Process) #04bce3 and Medium Sky Blue #91e0ef. Palette has Cool colors temperature.
By lightness, this palette runs from #144C6C (darkest) to #91E0EF (lightest). The lightness range is moderate.
Saturation is mixed — 3 muted and 3 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 20°.
Overall temperature among swatches leans cool (6 of 6).
HEX codes (sorted): #04BCE3, #144C6C, #4C6C84, #617F9D, #91E0EF, #94ACBC
Palette Branding vector identity icon colours combines 6 color codes:
HEX: #04bce3, RGB: (4, 188, 227); HEX: #91e0ef, RGB: (145, 224, 239); HEX: #144c6c, RGB: (20, 76, 108)
HEX: #617f9d, RGB: (97, 127, 157); HEX: #94acbc, RGB: (148, 172, 188); HEX: #4c6c84, RGB: (76, 108, 132)
Simplified version of palette colors
Shade of Deep Sky Blue, Shade of Powder Blue, Shade of Dark Slate Gray, Shade of Slate Gray, Shade of Light Steel Blue, Shade of Steel Blue
Color scheme was created by colorswall
Color codes in palette
Branding vector identity icon colours color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #04bce3 | #04bce3 | RGB(4, 188, 227) | Cyan (Process) | — |
| #91e0ef | #91e0ef | RGB(145, 224, 239) | Medium Sky Blue | — |
| #144c6c | #144c6c | RGB(20, 76, 108) | Dark Cerulean | — |
| #617f9d | #617f9d | RGB(97, 127, 157) | Rackley | — |
| #94acbc | #94acbc | RGB(148, 172, 188) | Pewter Blue | — |
| #4c6c84 | #4c6c84 | RGB(76, 108, 132) | Dark Electric Blue | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#04bce3 | #91e0ef | 1.51 |
#04bce3 | #617f9d | 1.85 |
#04bce3 | #94acbc | 1.04 |
#91e0ef | #94acbc | 1.58 |
#144c6c | #4c6c84 | 1.66 |
#617f9d | #94acbc | 1.76 |
Image palette Branding vector identity icon colours png
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