Branding creative solutions software design colors

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Created at 12/20/2019 08:16

The palette consists of Semi dark, Light colors. Accent colors #ec3b3c and #3c5444. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #3C5444 (darkest) to #C5CCC9 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #3C5444, #912534, #B26C76, #C5CCC9, #D42C44, #EC3B3C

Palette Branding creative solutions software design colors combines 6 color codes:

HEX: #d42c44, RGB: (212, 44, 68); HEX: #ec3b3c, RGB: (236, 59, 60); HEX: #912534, RGB: (145, 37, 52)

HEX: #b26c76, RGB: (178, 108, 118); HEX: #c5ccc9, RGB: (197, 204, 201); HEX: #3c5444, RGB: (60, 84, 68)

Simplified version of palette colors

Tint of crimson, Tint of crimson, Shade of Brown, Tint of indianred, Tint of Silver, Tint of darkslategrey

Color scheme was created by colorswall

Color codes in palette

Branding creative solutions software design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d42c44	#d42c44	RGB(212, 44, 68)	—	—
#ec3b3c	#ec3b3c	RGB(236, 59, 60)	—	—
#912534	#912534	RGB(145, 37, 52)	—	—
#b26c76	#b26c76	RGB(178, 108, 118)	—	—
#c5ccc9	#c5ccc9	RGB(197, 204, 201)	—	—
#3c5444	#3c5444	RGB(60, 84, 68)	—	—

6 color pairs have low contrast and need improvement which may impact readability.