Ecommerce branding web user experience hex colors

The palette consists of Light colors. Accent colors Very Light Azure #74bcf0 and Royal Brown #54442c. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #54442C (darkest) to #CAB9A1 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #21548F, #3E8BE8, #53749C, #54442C, #74BCF0, #CAB9A1

Palette Ecommerce branding web user experience hex colors has combination of 6 codes colors:

HEX: #3e8be8, RGB: (62, 139, 232); HEX: #74bcf0, RGB: (116, 188, 240); HEX: #21548f, RGB: (33, 84, 143)

HEX: #53749c, RGB: (83, 116, 156); HEX: #cab9a1, RGB: (202, 185, 161); HEX: #54442c, RGB: (84, 68, 44)

Simplified version of palette colors

Shade of dodgerblue, Tint of lightskyblue, Shade of darkslateblue, Tint of steelblue, Shade of tan, Tint of saddlebrown

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Ecommerce branding web user experience hex colors color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.