Created at 12/23/2019 22:05

Brand identity design branding palette

The palette consists of Light, Dark, Semi dark colors. Accent colors #8684fb and #340c6c. Palette has Cool colors temperature.

By lightness, this palette runs from #340C6C (darkest) to #8684FB (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #340C6C, #62E6DC, #64448C, #806BA2, #8684FB, #AEA3D2

Palette Brand identity design branding palette has combination of 6 codes colors:

HEX: #62e6dc, RGB: (98, 230, 220); HEX: #8684fb, RGB: (134, 132, 251); HEX: #340c6c, RGB: (52, 12, 108)

HEX: #806ba2, RGB: (128, 107, 162); HEX: #aea3d2, RGB: (174, 163, 210); HEX: #64448c, RGB: (100, 68, 140)

Simplified version of palette colors

Shade of turquoise, Shade of mediumslateblue, Tint of indigo, Tint of mediumpurple, Tint of thistle, Shade of darkslateblue

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Brand identity design branding palette color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.