Design obmis logo branding colors

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Created at 12/24/2019 12:21

The palette consists of Semi dark, Light, Dark colors. Accent colors #662f8e and #c19bde. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #DED3E7 (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 35% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 7°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0C0C0C, #662C84, #662F8E, #8C5CA7, #C19BDE, #DED3E7

Palette Design obmis logo branding colors combines 6 color codes:

HEX: #662f8e, RGB: (102, 47, 142); HEX: #c19bde, RGB: (193, 155, 222); HEX: #662c84, RGB: (102, 44, 132)

HEX: #8c5ca7, RGB: (140, 92, 167); HEX: #ded3e7, RGB: (222, 211, 231); HEX: #0c0c0c, RGB: (12, 12, 12)

Simplified version of palette colors

Tint of Dark Slate Blue, Shade of Plum, Tint of Purple, Shade of Medium Orchid, Shade of Lavender, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Design obmis logo branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#662f8e	#662f8e	RGB(102, 47, 142)	—	—
#c19bde	#c19bde	RGB(193, 155, 222)	—	—
#662c84	#662c84	RGB(102, 44, 132)	—	—
#8c5ca7	#8c5ca7	RGB(140, 92, 167)	—	—
#ded3e7	#ded3e7	RGB(222, 211, 231)	—	—
#0c0c0c	#0c0c0c	RGB(12, 12, 12)	—	Black Wash

4 color pairs have low contrast and need improvement which may impact readability.