Created at 10/30/2022 09:25
Brand manual visual identity best guidelines hex colors
- Zomp#449494
- Crystal#a4d5d5
- Midnight Green (Eagle Green)#0e4c63
- Steel Teal#558090
- Crystal#acd4d4
- Ming#36697b
The palette consists of Light, Semi dark colors. Accent colors Midnight Green (Eagle Green) #0e4c63 and Ming #36697b. Palette has Cool colors temperature.
By lightness, this palette runs from #0E4C63 (darkest) to #ACD4D4 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans cool.
HEX codes (sorted): #0E4C63, #36697B, #449494, #558090, #A4D5D5, #ACD4D4
Palette Brand manual visual identity best guidelines hex colors has combination of 6 codes colors:
HEX: #449494, RGB: (68, 148, 148); HEX: #a4d5d5, RGB: (164, 213, 213); HEX: #0e4c63, RGB: (14, 76, 99)
HEX: #558090, RGB: (85, 128, 144); HEX: #acd4d4, RGB: (172, 212, 212); HEX: #36697b, RGB: (54, 105, 123)
Simplified version of palette colors
Tint of cadetblue, Tint of powderblue, Tint of darkslategrey, Tint of slategrey, Tint of powderblue, Shade of darkslategrey
Color scheme was created by colorswall
Colors codes in palette
Brand manual visual identity best guidelines hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #449494 | #449494 | RGB(68, 148, 148) | Zomp | — |
| #a4d5d5 | #a4d5d5 | RGB(164, 213, 213) | Crystal | — |
| #0e4c63 | #0e4c63 | RGB(14, 76, 99) | Midnight Green (Eagle Green) | — |
| #558090 | #558090 | RGB(85, 128, 144) | Steel Teal | — |
| #acd4d4 | #acd4d4 | RGB(172, 212, 212) | Crystal | — |
| #36697b | #36697b | RGB(54, 105, 123) | Ming | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#449494 | #558090 | 1.21 |
#449494 | #36697b | 1.7 |
#a4d5d5 | #acd4d4 | 1 |
#0e4c63 | #36697b | 1.55 |
#558090 | #36697b | 1.4 |
Image palette Brand manual visual identity best guidelines hex colors png
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