Ux shopify ecommerce landing page

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Created at 12/24/2019 17:21

The palette consists of Semi dark, Light colors. Accent colors #0c6ac3 and #fcc274. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #373637 (darkest) to #FCC274 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #0C6AC3, #103869, #373637, #685499, #BEC5D6, #FCC274

Palette Ux shopify ecommerce landing page combines 6 color codes:

HEX: #0c6ac3, RGB: (12, 106, 195); HEX: #fcc274, RGB: (252, 194, 116); HEX: #103869, RGB: (16, 56, 105)

HEX: #685499, RGB: (104, 84, 153); HEX: #bec5d6, RGB: (190, 197, 214); HEX: #373637, RGB: (55, 54, 55)

Simplified version of palette colors

Shade of royalblue, Tint of burlywood, Shade of darkslateblue, Shade of slateblue, Tint of lightsteelblue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Ux shopify ecommerce landing page color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0c6ac3	#0c6ac3	RGB(12, 106, 195)	—	—
#fcc274	#fcc274	RGB(252, 194, 116)	—	—
#103869	#103869	RGB(16, 56, 105)	—	—
#685499	#685499	RGB(104, 84, 153)	—	—
#bec5d6	#bec5d6	RGB(190, 197, 214)	—	—
#373637	#373637	RGB(55, 54, 55)	—	—

5 color pairs have low contrast and need improvement which may impact readability.