Created at 11/07/2022 12:21
Design mark ecommerce cargo colors palette
- Majorelle Blue#5c44fc
- Pastel Red#f96068
- Navy Blue#120282
- Slate Gray#797e8e
- Cadet Blue (Crayola)#aeb2bd
- Charcoal#2c3c54
The palette consists of Semi dark, Light, Dark colors. Accent colors Majorelle Blue #5c44fc and Navy Blue #120282. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #2C3C54 (darkest) to #AEB2BD (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hues are spread broadly around the wheel — a varied palette (loose heuristic).
Overall temperature among swatches leans cool.
HEX codes (sorted): #120282, #2C3C54, #5C44FC, #797E8E, #AEB2BD, #F96068
Palette Design mark ecommerce cargo colors palette has combination of 6 codes colors:
HEX: #5c44fc, RGB: (92, 68, 252); HEX: #f96068, RGB: (249, 96, 104); HEX: #120282, RGB: (18, 2, 130)
HEX: #797e8e, RGB: (121, 126, 142); HEX: #aeb2bd, RGB: (174, 178, 189); HEX: #2c3c54, RGB: (44, 60, 84)
Simplified version of palette colors
Tint of slateblue, Tint of lightcoral, Shade of Navy, Shade of slategrey, Shade of darkgrey, Tint of darkslateblue
Color scheme was created by colorswall
Colors codes in palette
Design mark ecommerce cargo colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #5c44fc | #5c44fc | RGB(92, 68, 252) | Majorelle Blue | — |
| #f96068 | #f96068 | RGB(249, 96, 104) | Pastel Red | — |
| #120282 | #120282 | RGB(18, 2, 130) | Navy Blue | — |
| #797e8e | #797e8e | RGB(121, 126, 142) | Slate Gray | — |
| #aeb2bd | #aeb2bd | RGB(174, 178, 189) | Cadet Blue (Crayola) | — |
| #2c3c54 | #2c3c54 | RGB(44, 60, 84) | Charcoal | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#5c44fc | #f96068 | 1.87 |
#5c44fc | #797e8e | 1.4 |
#5c44fc | #2c3c54 | 1.95 |
#f96068 | #797e8e | 1.33 |
#f96068 | #aeb2bd | 1.43 |
#120282 | #2c3c54 | 1.38 |
Image palette Design mark ecommerce cargo colors palette png
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