Brand identity startup logo design colors
- Very Light Blue#5b60f9
- Ceil#9995e4
- Deep Koamaru#342c6f
- Liberty#58539f
- Wild Blue Yonder#b4acd0
- Arsenic#3c3a44
Created at 11/14/2022 10:03
The palette consists of Semi dark, Light colors. Accent colors Very Light Blue #5b60f9 and Ceil #9995e4. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #342C6F (darkest) to #B4ACD0 (lightest). The lightness range is moderate.
Saturation is mixed — 2 muted and 2 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 15°.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #342C6F, #3C3A44, #58539F, #5B60F9, #9995E4, #B4ACD0
Palette Brand identity startup logo design colors combines 6 color codes:
HEX: #5b60f9, RGB: (91, 96, 249); HEX: #9995e4, RGB: (153, 149, 228); HEX: #342c6f, RGB: (52, 44, 111)
HEX: #58539f, RGB: (88, 83, 159); HEX: #b4acd0, RGB: (180, 172, 208); HEX: #3c3a44, RGB: (60, 58, 68)
Simplified version of palette colors
Shade of Medium Slate Blue, Tint of Medium Purple, Shade of Dark Slate Blue, Tint of Dark Slate Blue, Shade of Thistle, Shade of Dim Gray
Color scheme was created by colorhunt
Color codes in palette
Brand identity startup logo design colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #5b60f9 | #5b60f9 | RGB(91, 96, 249) | Very Light Blue | — |
| #9995e4 | #9995e4 | RGB(153, 149, 228) | Ceil | — |
| #342c6f | #342c6f | RGB(52, 44, 111) | Deep Koamaru | — |
| #58539f | #58539f | RGB(88, 83, 159) | Liberty | — |
| #b4acd0 | #b4acd0 | RGB(180, 172, 208) | Wild Blue Yonder | — |
| #3c3a44 | #3c3a44 | RGB(60, 58, 68) | Arsenic | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#5b60f9 | #9995e4 | 1.73 |
#5b60f9 | #58539f | 1.42 |
#9995e4 | #b4acd0 | 1.25 |
#342c6f | #58539f | 1.81 |
#342c6f | #3c3a44 | 1.08 |
#58539f | #3c3a44 | 1.67 |
Image palette Brand identity startup logo design colors png
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