Created at 11/21/2022 10:00

Gradient logo brand identity graphic design branding palette

The palette consists of Light colors. Accent colors Bittersweet #f46f5f and Arsenic #3f3e4f. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #5F3B26 (darkest) to #EBDFDF (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Hues are spread broadly around the wheel — a varied palette (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #3F3E4F, #5F3B26, #7C7C84, #DB1E77, #EBDFDF, #F46F5F

Palette Gradient logo brand identity graphic design branding palette has combination of 6 codes colors:

HEX: #db1e77, RGB: (219, 30, 119); HEX: #f46f5f, RGB: (244, 111, 95); HEX: #5f3b26, RGB: (95, 59, 38)

HEX: #7c7c84, RGB: (124, 124, 132); HEX: #ebdfdf, RGB: (235, 223, 223); HEX: #3f3e4f, RGB: (63, 62, 79)

Simplified version of palette colors

Shade of mediumvioletred, Tint of salmon, Tint of saddlebrown, Tint of Grey, Tint of lavenderblush, Tint of darkslateblue

Color scheme was created by palettespicker

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Colors codes in palette

Gradient logo brand identity graphic design branding palette color codes HEX, RGB information in table

4 color pairs have low contrast and need improvement which may impact readability.