Flyer social media design branding for printing colours

The palette consists of Light, Dark colors. Accent colors Space Cadet #243050 and Shadow #8c745c. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #243050 (darkest) to #C1BABF (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 28% across the palette.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #243050, #2C344C, #4F69AF, #8C745C, #A3B1D5, #C1BABF

Palette Flyer social media design branding for printing colours has combination of 6 codes colors:

HEX: #4f69af, RGB: (79, 105, 175); HEX: #a3b1d5, RGB: (163, 177, 213); HEX: #243050, RGB: (36, 48, 80)

HEX: #8c745c, RGB: (140, 116, 92); HEX: #c1babf, RGB: (193, 186, 191); HEX: #2c344c, RGB: (44, 52, 76)

Simplified version of palette colors

Tint of royalblue, Tint of lightsteelblue, Shade of midnightblue, Tint of Grey, Tint of Silver, Tint of darkslateblue

Color scheme was created by hex

Colors codes in palette

Flyer social media design branding for printing colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4f69af	#4f69af	RGB(79, 105, 175)	Blue Yonder	—
#a3b1d5	#a3b1d5	RGB(163, 177, 213)	Wild Blue Yonder	—
#243050	#243050	RGB(36, 48, 80)	Space Cadet	—
#8c745c	#8c745c	RGB(140, 116, 92)	Shadow	—
#c1babf	#c1babf	RGB(193, 186, 191)	Gray (X11)	—
#2c344c	#2c344c	RGB(44, 52, 76)	Japanese Indigo	—

3 color pairs have low contrast and need improvement which may impact readability.