Branding art direction marketing character design palette
- Maximum Blue Green#22b5be
- Middle Blue#7cdcdc
- Prussian Blue#0d2d4d
- Redwood#a55a5b
- Rosy Brown#bc848c
- Charcoal#353e56
Created at 11/30/2022 09:33
The palette consists of Light, Dark, Semi dark colors. Accent colors Prussian Blue #0d2d4d and Rosy Brown #bc848c. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #0D2D4D (darkest) to #7CDCDC (lightest). The lightness range is moderate.
Saturation is mixed — 1 muted and 3 vivid out of 6 colors.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Overall temperature among swatches leans cool (4 of 6).
HEX codes (sorted): #0D2D4D, #22B5BE, #353E56, #7CDCDC, #A55A5B, #BC848C
Palette Branding art direction marketing character design palette combines 6 color codes:
HEX: #22b5be, RGB: (34, 181, 190); HEX: #7cdcdc, RGB: (124, 220, 220); HEX: #0d2d4d, RGB: (13, 45, 77)
HEX: #a55a5b, RGB: (165, 90, 91); HEX: #bc848c, RGB: (188, 132, 140); HEX: #353e56, RGB: (53, 62, 86)
Simplified version of palette colors
Tint of Light Sea Green, Tint of Medium Turquoise, Tint of Midnight Blue, Shade of Indian Red, Shade of Rosy Brown, Shade of Dark Slate Blue
Color scheme was created by bad_colors
Color codes in palette
Branding art direction marketing character design palette color codes HEX, RGB information in table
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#22b5be | #7cdcdc | 1.55 |
#22b5be | #a55a5b | 1.99 |
#22b5be | #bc848c | 1.23 |
#7cdcdc | #bc848c | 1.92 |
#0d2d4d | #353e56 | 1.31 |
#a55a5b | #bc848c | 1.61 |
Image palette Branding art direction marketing character design palette png
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