Interaction design case study brand agency illustrator colors palette
- Persian Blue#103ec4
- Macaroni And Cheese#fab584
- Dartmouth Green#047144
- French Lilac#9464a2
- Sea Foam Green#acdac4
- Russian Violet#391e42
Created at 12/04/2022 08:24
The palette consists of Semi dark, Light, Dark colors. Accent colors Macaroni And Cheese #fab584 and Dartmouth Green #047144. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #391E42 (darkest) to #ACDAC4 (lightest). The lightness range is wide.
Saturation is mixed — 1 muted and 3 vivid out of 6 colors.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #047144, #103EC4, #391E42, #9464A2, #ACDAC4, #FAB584
Palette Interaction design case study brand agency illustrator colors palette combines 6 color codes:
HEX: #103ec4, RGB: (16, 62, 196); HEX: #fab584, RGB: (250, 181, 132); HEX: #047144, RGB: (4, 113, 68)
HEX: #9464a2, RGB: (148, 100, 162); HEX: #acdac4, RGB: (172, 218, 196); HEX: #391e42, RGB: (57, 30, 66)
Simplified version of palette colors
Tint of Blue, Tint of Sandy Brown, Shade of Sea Green, Shade of Medium Orchid, Shade of Pale Turquoise, Tint of Midnight Blue
Color scheme was created by hex
Color codes in palette
Interaction design case study brand agency illustrator colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #103ec4 | #103ec4 | RGB(16, 62, 196) | Persian Blue | — |
| #fab584 | #fab584 | RGB(250, 181, 132) | Macaroni And Cheese | — |
| #047144 | #047144 | RGB(4, 113, 68) | Dartmouth Green | — |
| #9464a2 | #9464a2 | RGB(148, 100, 162) | French Lilac | — |
| #acdac4 | #acdac4 | RGB(172, 218, 196) | Sea Foam Green | — |
| #391e42 | #391e42 | RGB(57, 30, 66) | Russian Violet | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#103ec4 | #047144 | 1.37 |
#103ec4 | #9464a2 | 1.83 |
#103ec4 | #391e42 | 1.74 |
#fab584 | #acdac4 | 1.13 |
#047144 | #9464a2 | 1.33 |
Image palette Interaction design case study brand agency illustrator colors palette png
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