Illustration design branding hex colors

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Created at 12/26/2019 17:11

The palette consists of Light, Semi dark colors. Accent colors #fbbc8b and #3b4872. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3B4872 (darkest) to #FBBC8B (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 50% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #3B4872, #586321, #667226, #97A839, #BCA587, #FBBC8B

Palette Illustration design branding hex colors combines 6 color codes:

HEX: #97a839, RGB: (151, 168, 57); HEX: #fbbc8b, RGB: (251, 188, 139); HEX: #586321, RGB: (88, 99, 33)

HEX: #3b4872, RGB: (59, 72, 114); HEX: #bca587, RGB: (188, 165, 135); HEX: #667226, RGB: (102, 114, 38)

Simplified version of palette colors

Shade of Dark Khaki, Tint of Sandy Brown, Shade of Dark Olive Green, Shade of Dark Slate Blue, Shade of Tan, Tint of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Illustration design branding hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#97a839	#97a839	RGB(151, 168, 57)	—	—
#fbbc8b	#fbbc8b	RGB(251, 188, 139)	—	—
#586321	#586321	RGB(88, 99, 33)	—	—
#3b4872	#3b4872	RGB(59, 72, 114)	—	—
#bca587	#bca587	RGB(188, 165, 135)	—	—
#667226	#667226	RGB(102, 114, 38)	—	—

7 color pairs have low contrast and need improvement which may impact readability.