Business design branding logotype palette
- Blue Yonder#3a69b4
- Jordy Blue#84b4ed
- Catalina Blue#042f74
- Blue Yonder#5b70a6
- Wild Blue Yonder#a1acc6
- American Blue#383f6a
Created at 12/15/2022 11:56
The palette consists of Semi dark, Light, Dark colors. Accent colors Jordy Blue #84b4ed and Catalina Blue #042f74. Palette has Cool colors temperature.
By lightness, this palette runs from #042F74 (darkest) to #84B4ED (lightest). The lightness range is moderate.
Saturation is mixed — 1 muted and 2 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 19°.
Overall temperature among swatches leans cool (6 of 6).
HEX codes (sorted): #042F74, #383F6A, #3A69B4, #5B70A6, #84B4ED, #A1ACC6
Palette Business design branding logotype palette combines 6 color codes:
HEX: #3a69b4, RGB: (58, 105, 180); HEX: #84b4ed, RGB: (132, 180, 237); HEX: #042f74, RGB: (4, 47, 116)
HEX: #5b70a6, RGB: (91, 112, 166); HEX: #a1acc6, RGB: (161, 172, 198); HEX: #383f6a, RGB: (56, 63, 106)
Simplified version of palette colors
Shade of Royal Blue, Tint of Cornflower Blue, Tint of Midnight Blue, Tint of Royal Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue
Color scheme was created by bad_colors
Color codes in palette
Business design branding logotype palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #3a69b4 | #3a69b4 | RGB(58, 105, 180) | Blue Yonder | — |
| #84b4ed | #84b4ed | RGB(132, 180, 237) | Jordy Blue | — |
| #042f74 | #042f74 | RGB(4, 47, 116) | Catalina Blue | — |
| #5b70a6 | #5b70a6 | RGB(91, 112, 166) | Blue Yonder | — |
| #a1acc6 | #a1acc6 | RGB(161, 172, 198) | Wild Blue Yonder | — |
| #383f6a | #383f6a | RGB(56, 63, 106) | American Blue | — |
Color Palette Contrast
4 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#3a69b4 | #5b70a6 | 1.11 |
#3a69b4 | #383f6a | 1.84 |
#84b4ed | #a1acc6 | 1.05 |
#042f74 | #383f6a | 1.25 |
Image palette Business design branding logotype palette png
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