Identity book logo logotype brand colors
- Metallic Blue#2b5770
- Light Salmon Pink#fb9a94
- Midnight Green (Eagle Green)#124460
- Rose Taupe#9c5c5c
- Pastel Blue#b8c4cc
- Liver Chestnut (Horses)#5c3c3b
Created at 01/12/2023 14:03
The palette consists of Semi dark, Light colors. Accent colors Light Salmon Pink #fb9a94 and Midnight Green (Eagle Green) #124460. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #124460 (darkest) to #B8C4CC (lightest). The lightness range is moderate.
Saturation is mixed — 3 muted and 2 vivid out of 6 colors.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Warm and cool swatches are fairly balanced (3 warm, 3 cool).
HEX codes (sorted): #124460, #2B5770, #5C3C3B, #9C5C5C, #B8C4CC, #FB9A94
Palette Identity book logo logotype brand colors combines 6 color codes:
HEX: #2b5770, RGB: (43, 87, 112); HEX: #fb9a94, RGB: (251, 154, 148); HEX: #124460, RGB: (18, 68, 96)
HEX: #9c5c5c, RGB: (156, 92, 92); HEX: #b8c4cc, RGB: (184, 196, 204); HEX: #5c3c3b, RGB: (92, 60, 59)
Simplified version of palette colors
Tint of darkslategrey, Tint of lightcoral, Shade of darkslategrey, Shade of indianred, Tint of Silver, Tint of Maroon
Color scheme was created by colorslib
Color codes in palette
Identity book logo logotype brand colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #2b5770 | #2b5770 | RGB(43, 87, 112) | Metallic Blue | — |
| #fb9a94 | #fb9a94 | RGB(251, 154, 148) | Light Salmon Pink | — |
| #124460 | #124460 | RGB(18, 68, 96) | Midnight Green (Eagle Green) | — |
| #9c5c5c | #9c5c5c | RGB(156, 92, 92) | Rose Taupe | — |
| #b8c4cc | #b8c4cc | RGB(184, 196, 204) | Pastel Blue | — |
| #5c3c3b | #5c3c3b | RGB(92, 60, 59) | Liver Chestnut (Horses) | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#2b5770 | #124460 | 1.33 |
#2b5770 | #9c5c5c | 1.51 |
#2b5770 | #5c3c3b | 1.24 |
#fb9a94 | #b8c4cc | 1.16 |
#124460 | #5c3c3b | 1.07 |
#9c5c5c | #5c3c3b | 1.89 |
Image palette Identity book logo logotype brand colors png
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