Logotipo logotype brand identity drop colors palette
- Majorelle Blue#4e47f3
- French Sky Blue#6baffc
- Navy Blue#0c087c
- Philippine Gray#8c8c8c
- Dark Sky Blue#98bfce
- Gray#444444
Created at 01/16/2023 13:49
The palette consists of Semi dark, Light, Dark colors. Accent colors French Sky Blue #6baffc and Philippine Gray #8c8c8c. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #0C087C (darkest) to #98BFCE (lightest). The lightness range is moderate.
Saturation is mixed — 2 muted and 3 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 46°.
Overall temperature among swatches leans cool (4 of 6).
HEX codes (sorted): #0C087C, #444444, #4E47F3, #6BAFFC, #8C8C8C, #98BFCE
Palette Logotipo logotype brand identity drop colors palette combines 6 color codes:
HEX: #4e47f3, RGB: (78, 71, 243); HEX: #6baffc, RGB: (107, 175, 252); HEX: #0c087c, RGB: (12, 8, 124)
HEX: #8c8c8c, RGB: (140, 140, 140); HEX: #98bfce, RGB: (152, 191, 206); HEX: #444444, RGB: (68, 68, 68)
Simplified version of palette colors
Shade of Slate Blue, Tint of Cornflower Blue, Tint of Navy, Tint of Grey, Shade of Sky Blue, Shade of Dim Gray
Color scheme was created by hex
Color codes in palette
Logotipo logotype brand identity drop colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #4e47f3 | #4e47f3 | RGB(78, 71, 243) | Majorelle Blue | — |
| #6baffc | #6baffc | RGB(107, 175, 252) | French Sky Blue | — |
| #0c087c | #0c087c | RGB(12, 8, 124) | Navy Blue | — |
| #8c8c8c | #8c8c8c | RGB(140, 140, 140) | Philippine Gray | Gray55 |
| #98bfce | #98bfce | RGB(152, 191, 206) | Dark Sky Blue | — |
| #444444 | #444444 | RGB(68, 68, 68) | Gray | Goshawk Grey |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#4e47f3 | #8c8c8c | 1.77 |
#4e47f3 | #444444 | 1.63 |
#6baffc | #8c8c8c | 1.46 |
#6baffc | #98bfce | 1.16 |
#0c087c | #444444 | 1.6 |
#8c8c8c | #98bfce | 1.7 |
Image palette Logotipo logotype brand identity drop colors palette png
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