Created at 11/15/2018 09:09

E-commerce trend colors 2018

The palette consists of Light, Semi dark colors. Accent colors #dfb814 and #07adb6. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #5A5C32 (darkest) to #DBFABE (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Hues are spread broadly around the wheel, spanning about 137° — a varied palette (loose heuristic).

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #07ADB6, #4FA7AF, #5A5C32, #D0C9AC, #DBFABE, #DFB814

Palette E-commerce trend colors 2018 has combination of 6 codes colors:

HEX: #dfb814, RGB: (223, 184, 20); HEX: #dbfabe, RGB: (219, 250, 190); HEX: #07adb6, RGB: (7, 173, 182)

HEX: #4fa7af, RGB: (79, 167, 175); HEX: #d0c9ac, RGB: (208, 201, 172); HEX: #5a5c32, RGB: (90, 92, 50)

Simplified version of palette colors

Shade of goldenrod, Tint of lightgoldenrodyellow, Tint of lightseagreen, Shade of cadetblue, Tint of wheat, Tint of darkolivegreen

Color scheme was created by colorswall

Colors codes in palette

E-commerce trend colors 2018 color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dfb814	#dfb814	RGB(223, 184, 20)	—	—
#dbfabe	#dbfabe	RGB(219, 250, 190)	—	—
#07adb6	#07adb6	RGB(7, 173, 182)	—	—
#4fa7af	#4fa7af	RGB(79, 167, 175)	—	—
#d0c9ac	#d0c9ac	RGB(208, 201, 172)	—	—
#5a5c32	#5a5c32	RGB(90, 92, 50)	—	—

8 color pairs have low contrast and need improvement which may impact readability.