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Illustration dark ui branding ecommerce colors palette

  • Little Boy Blue
    #6d9dd5
  • Pale Cerulean
    #98b9e1
  • Indigo (Rainbow)
    #1d3f66
  • Light Slate Gray
    #78829d
  • Wild Blue Yonder
    #a3b5ce
  • Charleston Green
    #242c2c
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Created at 01/26/2023 20:37
byhex
The palette consists of Light, Semi dark, Dark colors. Accent colors Little Boy Blue #6d9dd5 and Indigo (Rainbow) #1d3f66. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #242C2C (darkest) to #98B9E1 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 12°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #1D3F66, #242C2C, #6D9DD5, #78829D, #98B9E1, #A3B5CE

Palette Illustration dark ui branding ecommerce colors palette combines 6 color codes:
HEX: #6d9dd5, RGB: (109, 157, 213); HEX: #98b9e1, RGB: (152, 185, 225); HEX: #1d3f66, RGB: (29, 63, 102)
HEX: #78829d, RGB: (120, 130, 157); HEX: #a3b5ce, RGB: (163, 181, 206); HEX: #242c2c, RGB: (36, 44, 44)
Simplified version of palette colors
Tint of Cornflower Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue, Tint of Slate Gray, Shade of Light Steel Blue, Tint of Black
Color scheme was created by hex

Color codes in palette

Illustration dark ui branding ecommerce colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#6d9dd5 #6d9dd5 RGB(109, 157, 213)Little Boy Blue—
#98b9e1 #98b9e1 RGB(152, 185, 225)Pale Cerulean—
#1d3f66 #1d3f66 RGB(29, 63, 102)Indigo (Rainbow)—
#78829d #78829d RGB(120, 130, 157)Light Slate Gray—
#a3b5ce #a3b5ce RGB(163, 181, 206)Wild Blue Yonder—
#242c2c #242c2c RGB(36, 44, 44)Charleston Green—

Color Palette Contrast

7 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#6d9dd5
#98b9e1
1.39
#6d9dd5
#78829d
1.35
#6d9dd5
#a3b5ce
1.35
#98b9e1
#78829d
1.89
#98b9e1
#a3b5ce
1.03
#1d3f66
#242c2c
1.32

Image palette Illustration dark ui branding ecommerce colors palette png

Illustration dark ui branding ecommerce colors palette: Little Boy Blue, Pale Cerulean, Indigo (Rainbow), Light Slate Gray
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