Created at 02/08/2023 12:35
  85

Branding design pattern lockup colors

  • Saffron
    #e9be2f
  • Gold (Crayola)
    #f0b199
  • Yale Blue
    #0d559a
  • Desaturated Cyan
    #6b8e9d
  • Khaki (HTML/CSS)
    #c9bc96
  • Pastel Brown
    #8c6c54
The palette consists of Light colors. Accent colors Saffron #e9be2f and Yale Blue #0d559a. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #0D559A (darkest) to #F0B199 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #0D559A, #6B8E9D, #8C6C54, #C9BC96, #E9BE2F, #F0B199

Palette Branding design pattern lockup colors has combination of 6 codes colors:
HEX: #e9be2f, RGB: (233, 190, 47); HEX: #f0b199, RGB: (240, 177, 153); HEX: #0d559a, RGB: (13, 85, 154)
HEX: #6b8e9d, RGB: (107, 142, 157); HEX: #c9bc96, RGB: (201, 188, 150); HEX: #8c6c54, RGB: (140, 108, 84)
Simplified version of palette colors
Tint of gold, Shade of darksalmon, Tint of royalblue, Shade of lightslategrey, Shade of tan, Shade of sienna
Color scheme was created by coolor

Colors codes in palette

Branding design pattern lockup colors color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#e9be2f #e9be2f RGB(233, 190, 47)Saffron
#f0b199 #f0b199 RGB(240, 177, 153)Gold (Crayola)
#0d559a #0d559a RGB(13, 85, 154)Yale Blue
#6b8e9d #6b8e9d RGB(107, 142, 157)Desaturated Cyan
#c9bc96 #c9bc96 RGB(201, 188, 150)Khaki (HTML/CSS)
#8c6c54 #8c6c54 RGB(140, 108, 84)Pastel Brown

Color Palette Contrast

8 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#e9be2f
#f0b199
1.03
#e9be2f
#6b8e9d
1.98
#e9be2f
#c9bc96
1.06
#f0b199
#6b8e9d
1.91
#f0b199
#c9bc96
1.03
#0d559a
#8c6c54
1.57

Image palette Branding design pattern lockup colors png