Branding wordmark logo house colors

Created at 02/15/2023 21:48

The palette consists of Light, Semi dark colors. Accent colors Kobe #8e2c14 and Opal #b3c7c1. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #5D3D39 (darkest) to #B3C7C1 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5D3D39, #8E2C14, #A1716C, #B3C7C1, #D47454, #EA9085

Palette Branding wordmark logo house colors combines 6 color codes:

HEX: #d47454, RGB: (212, 116, 84); HEX: #ea9085, RGB: (234, 144, 133); HEX: #8e2c14, RGB: (142, 44, 20)

HEX: #a1716c, RGB: (161, 113, 108); HEX: #b3c7c1, RGB: (179, 199, 193); HEX: #5d3d39, RGB: (93, 61, 57)

Simplified version of palette colors

Shade of Tomato, Tint of Light Coral, Tint of Dark Red, Shade of Rosy Brown, Tint of Silver, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Branding wordmark logo house colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d47454	#d47454	RGB(212, 116, 84)	Copper Red	—
#ea9085	#ea9085	RGB(234, 144, 133)	Dark Salmon	—
#8e2c14	#8e2c14	RGB(142, 44, 20)	Kobe	—
#a1716c	#a1716c	RGB(161, 113, 108)	Blast-Off Bronze	—
#b3c7c1	#b3c7c1	RGB(179, 199, 193)	Opal	—
#5d3d39	#5d3d39	RGB(93, 61, 57)	Liver Chestnut (Horses)	—

6 color pairs have low contrast and need improvement which may impact readability.