Custom logo design brand identity mark palette
- Gray (HTML/CSS Gray)#7f7f7f
- Gray (X11)#bcbcbc
- Gray#424242
- Gray (HTML/CSS Gray)#7c7c7c
- Gray#444444
- Goshawk Grey#444444
Created at 02/20/2023 09:44
The palette consists of Light, Semi dark colors. Accent colors Gray (HTML/CSS Gray) #7f7f7f and Gray (X11) #bcbcbc. Palette has Neutral colors temperature.
By lightness, this palette runs from #424242 (darkest) to #BCBCBC (lightest). The lightness range is moderate.
Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.
Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.
Most swatches read as neutral in color temperature (6 of 6).
HEX codes (sorted): #424242, #444444, #7C7C7C, #7F7F7F, #BCBCBC
Palette Custom logo design brand identity mark palette combines 6 color codes:
HEX: #7f7f7f, RGB: (127, 127, 127); HEX: #bcbcbc, RGB: (188, 188, 188); HEX: #424242, RGB: (66, 66, 66)
HEX: #7c7c7c, RGB: (124, 124, 124); HEX: #444444, RGB: (68, 68, 68); HEX: #444444, RGB: (68, 68, 68)
Simplified version of palette colors
Shade of Grey, Shade of Silver, Shade of Dark Slate Gray, Shade of Grey, Shade of Dim Gray, Shade of Dim Gray
Color scheme was created by hex
Color codes in palette
Custom logo design brand identity mark palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #7f7f7f | #7f7f7f | RGB(127, 127, 127) | Gray (HTML/CSS Gray) | Gray50 |
| #bcbcbc | #bcbcbc | RGB(188, 188, 188) | Gray (X11) | — |
| #424242 | #424242 | RGB(66, 66, 66) | Gray | Black Panther |
| #7c7c7c | #7c7c7c | RGB(124, 124, 124) | Gray (HTML/CSS Gray) | — |
| #444444 | #444444 | RGB(68, 68, 68) | Gray | Goshawk Grey |
| #444444 | #444444 | RGB(68, 68, 68) | Goshawk Grey | — |
Color Palette Contrast
4 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#7f7f7f | #7c7c7c | 1.04 |
#424242 | #444444 | 1.03 |
#424242 | #444444 | 1.03 |
#444444 | #444444 | 1 |
Image palette Custom logo design brand identity mark palette png
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