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Created at 02/22/2023 12:20
Identity design branding focus lab logotype colours
- Sandy Brown#fc9c54
- Atomic Tangerine#fb9472
- Chocolate (Traditional)#823902
- Heliotrope Gray#a49ca4
- Pale Chestnut#d4aeb2
- Black Coffee#3c3430
The palette consists of Light colors. Accent colors Sandy Brown #fc9c54 and Chocolate (Traditional) #823902. Palette has Warm, Neutral colors temperature.
By lightness, this palette runs from #3C3430 (darkest) to #D4AEB2 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans warm.
HEX codes (sorted): #3C3430, #823902, #A49CA4, #D4AEB2, #FB9472, #FC9C54
Palette Identity design branding focus lab logotype colours has combination of 6 codes colors:
HEX: #fc9c54, RGB: (252, 156, 84); HEX: #fb9472, RGB: (251, 148, 114); HEX: #823902, RGB: (130, 57, 2)
HEX: #a49ca4, RGB: (164, 156, 164); HEX: #d4aeb2, RGB: (212, 174, 178); HEX: #3c3430, RGB: (60, 52, 48)
Simplified version of palette colors
Tint of sandybrown, Shade of darksalmon, Tint of saddlebrown, Tint of darkgrey, Shade of rosybrown, Shade of Black
Color scheme was created by colorslib
Colors codes in palette
Identity design branding focus lab logotype colours color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #fc9c54 | #fc9c54 | RGB(252, 156, 84) | Sandy Brown | — |
| #fb9472 | #fb9472 | RGB(251, 148, 114) | Atomic Tangerine | — |
| #823902 | #823902 | RGB(130, 57, 2) | Chocolate (Traditional) | — |
| #a49ca4 | #a49ca4 | RGB(164, 156, 164) | Heliotrope Gray | — |
| #d4aeb2 | #d4aeb2 | RGB(212, 174, 178) | Pale Chestnut | — |
| #3c3430 | #3c3430 | RGB(60, 52, 48) | Black Coffee | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#fc9c54 | #fb9472 | 1.04 |
#fc9c54 | #a49ca4 | 1.27 |
#fc9c54 | #d4aeb2 | 1.04 |
#fb9472 | #a49ca4 | 1.21 |
#fb9472 | #d4aeb2 | 1.09 |
#823902 | #3c3430 | 1.46 |
Image palette Identity design branding focus lab logotype colours png
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