Logo mojo branding type colours

Created at 02/22/2023 13:50

The palette consists of Light, Semi dark colors. Accent colors Iceberg #6cb4cc and Middle Blue #7bc9dd. Palette has Cool colors temperature.

By lightness, this palette runs from #225262 (darkest) to #7BC9DD (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 9°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #225262, #3C565D, #6494AC, #6CA9B7, #6CB4CC, #7BC9DD

Palette Logo mojo branding type colours combines 6 color codes:

HEX: #6cb4cc, RGB: (108, 180, 204); HEX: #7bc9dd, RGB: (123, 201, 221); HEX: #225262, RGB: (34, 82, 98)

HEX: #6494ac, RGB: (100, 148, 172); HEX: #6ca9b7, RGB: (108, 169, 183); HEX: #3c565d, RGB: (60, 86, 93)

Simplified version of palette colors

Shade of Sky Blue, Shade of Sky Blue, Tint of Dark Slate Gray, Tint of Light Slate Gray, Tint of Cadet Blue, Tint of Dark Slate Gray

Color scheme was created by raccoon

Color codes in palette

Logo mojo branding type colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#6cb4cc	#6cb4cc	RGB(108, 180, 204)	Iceberg	—
#7bc9dd	#7bc9dd	RGB(123, 201, 221)	Middle Blue	—
#225262	#225262	RGB(34, 82, 98)	Police Blue	—
#6494ac	#6494ac	RGB(100, 148, 172)	Rackley	—
#6ca9b7	#6ca9b7	RGB(108, 169, 183)	Crystal Blue	—
#3c565d	#3c565d	RGB(60, 86, 93)	Police Blue	—

7 color pairs have low contrast and need improvement which may impact readability.