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  2. Bookstore design handlettering branding colors palette
Created at 02/22/2023 21:12
bycolorswall
  99

Bookstore design handlettering branding colors palette

  • Middle Green
    #40945c
  • Light Red
    #fad3c3
  • Dartmouth Green
    #06743c
  • Middle Green
    #4d9565
  • Dark Vanilla
    #ccc7ab
  • Temptress
    #342424
The palette consists of Light, Semi dark, Dark colors. Accent colors Light Red #fad3c3 and Dartmouth Green #06743c. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #342424 (darkest) to #FAD3C3 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #06743C, #342424, #40945C, #4D9565, #CCC7AB, #FAD3C3

Palette Bookstore design handlettering branding colors palette has combination of 6 codes colors:
HEX: #40945c, RGB: (64, 148, 92); HEX: #fad3c3, RGB: (250, 211, 195); HEX: #06743c, RGB: (6, 116, 60)
HEX: #4d9565, RGB: (77, 149, 101); HEX: #ccc7ab, RGB: (204, 199, 171); HEX: #342424, RGB: (52, 36, 36)
Simplified version of palette colors
Shade of seashell, Tint of mistyrose, Tint of seashell, Shade of seashell, Tint of wheat, Shade of Black
Color scheme was created by colorswall

Colors codes in palette

Bookstore design handlettering branding colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#40945c #40945c RGB(64, 148, 92)Middle Green—
#fad3c3 #fad3c3 RGB(250, 211, 195)Light Red—
#06743c #06743c RGB(6, 116, 60)Dartmouth Green—
#4d9565 #4d9565 RGB(77, 149, 101)Middle Green—
#ccc7ab #ccc7ab RGB(204, 199, 171)Dark Vanilla—
#342424 #342424 RGB(52, 36, 36)Temptress—

Color Palette Contrast

4 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#40945c
#06743c
1.57
#40945c
#4d9565
1.03
#fad3c3
#ccc7ab
1.23
#06743c
#4d9565
1.62

Image palette Bookstore design handlettering branding colors palette png

Bookstore design handlettering branding colors palette - #239277
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