Created at 02/24/2023 22:13
  81

Brand modern logo and identity corporate colors palette

Brandeis Blue
#0471fb
Ultramarine Blue
#4b74f9
Indigo (Rainbow)
#293759
UCLA Blue
#58679d
Lavender Gray
#c6c6d3
Liver Chestnut (Horses)
#504434
The palette consists of Semi dark, Light colors. Accent colors Brandeis Blue #0471fb and Liver Chestnut (Horses) #504434. Palette has Cool, Warm colors temperature.
Palette Brand modern logo and identity corporate colors palette has combination of 6 codes colors:
HEX: #0471fb, RGB: (4, 113, 251); HEX: #4b74f9, RGB: (75, 116, 249); HEX: #293759, RGB: (41, 55, 89)
HEX: #58679d, RGB: (88, 103, 157); HEX: #c6c6d3, RGB: (198, 198, 211); HEX: #504434, RGB: (80, 68, 52)
Simplified version of palette colors
Tint of royalblue, Shade of royalblue, Tint of darkslateblue, Tint of royalblue, Shade of Silver, Tint of dimgrey
Color scheme was created by colorslib

Colors codes in palette

Brand modern logo and identity corporate colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#0471fb RGB(4, 113, 251)Brandeis Blue
#4b74f9 RGB(75, 116, 249)Ultramarine Blue
#293759 RGB(41, 55, 89)Indigo (Rainbow)
#58679d RGB(88, 103, 157)UCLA Blue
#c6c6d3 RGB(198, 198, 211)Lavender Gray
#504434 RGB(80, 68, 52)Liver Chestnut (Horses)

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#0471fb
#4b74f9
1.08
#0471fb
#58679d
1.23
#4b74f9
#58679d
1.34
#293759
#504434
1.24
#58679d
#504434
1.73

Image palette Brand modern logo and identity corporate colors palette png