Created at 02/28/2023 14:06
  51

Wordmark planning ecology logo palette

  • Bittersweet
    #fb7354
  • Jelly Bean
    #df684c
  • Rich Black (FOGRA29)
    #051323
  • Rufous
    #951e03
  • Kobe
    #812b17
  • Old Burgundy
    #432c2c
The palette consists of Light, Dark colors. Accent colors Rich Black (FOGRA29) #051323 and Rufous #951e03. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #051323 (darkest) to #FB7354 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma).

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #051323, #432C2C, #812B17, #951E03, #DF684C, #FB7354

Palette Wordmark planning ecology logo palette has combination of 6 codes colors:
HEX: #fb7354, RGB: (251, 115, 84); HEX: #df684c, RGB: (223, 104, 76); HEX: #051323, RGB: (5, 19, 35)
HEX: #951e03, RGB: (149, 30, 3); HEX: #812b17, RGB: (129, 43, 23); HEX: #432c2c, RGB: (67, 44, 44)
Simplified version of palette colors
Shade of tomato, Tint of tomato, Shade of Black, Shade of darkred, Shade of darkred, Shade of Black
Color scheme was created by coolor

Colors codes in palette

Wordmark planning ecology logo palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#fb7354 #fb7354 RGB(251, 115, 84)Bittersweet
#df684c #df684c RGB(223, 104, 76)Jelly Bean
#051323 #051323 RGB(5, 19, 35)Rich Black (FOGRA29)
#951e03 #951e03 RGB(149, 30, 3)Rufous
#812b17 #812b17 RGB(129, 43, 23)Kobe
#432c2c #432c2c RGB(67, 44, 44)Old Burgundy

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#fb7354
#df684c
1.23
#051323
#432c2c
1.45
#951e03
#812b17
1.07
#951e03
#432c2c
1.5
#812b17
#432c2c
1.4

Image palette Wordmark planning ecology logo palette png