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Created at 03/07/2023 15:10
  61

Investment brand identity color product design

  • Coconut
    #946044
  • Menthol
    #cef493
  • Caput Mortuum
    #502a19
  • Dark Tan
    #917c4f
  • Dark Vanilla
    #c5cca8
  • Soldier Green
    #595831
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The palette consists of Light, Dark, Semi dark colors. Accent colors Menthol #cef493 and Caput Mortuum #502a19. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #502A19 (darkest) to #CEF493 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).

Overall temperature among swatches leans warm.

HEX codes (sorted): #502A19, #595831, #917C4F, #946044, #C5CCA8, #CEF493

Palette Investment brand identity color product design has combination of 6 codes colors:
HEX: #946044, RGB: (148, 96, 68); HEX: #cef493, RGB: (206, 244, 147); HEX: #502a19, RGB: (80, 42, 25)
HEX: #917c4f, RGB: (145, 124, 79); HEX: #c5cca8, RGB: (197, 204, 168); HEX: #595831, RGB: (89, 88, 49)
Simplified version of palette colors
Shade of sienna, Shade of palegreen, Shade of Maroon, Tint of darkgoldenrod, Tint of palegoldenrod, Tint of darkolivegreen
Color scheme was created by coolor

Colors codes in palette

Investment brand identity color product design color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#946044 #946044 RGB(148, 96, 68)Coconut
#cef493 #cef493 RGB(206, 244, 147)Menthol
#502a19 #502a19 RGB(80, 42, 25)Caput Mortuum
#917c4f #917c4f RGB(145, 124, 79)Dark Tan
#c5cca8 #c5cca8 RGB(197, 204, 168)Dark Vanilla
#595831 #595831 RGB(89, 88, 49)Soldier Green

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#946044
#917c4f
1.29
#946044
#595831
1.4
#cef493
#c5cca8
1.35
#502a19
#595831
1.69
#917c4f
#595831
1.81

Image palette Investment brand identity color product design png

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