letter logo mark redesign creative

Created at 03/11/2023 19:32

The palette consists of Light, Semi dark colors. Accent colors Picton Blue #4cbafa and White #d6d6d6. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #363636 (darkest) to #D6D6D6 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 17°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #235D62, #363636, #4CBAFA, #7ECDFB, #8C8C8C, #D6D6D6

Palette letter logo mark redesign creative combines 6 color codes:

HEX: #4cbafa, RGB: (76, 186, 250); HEX: #7ecdfb, RGB: (126, 205, 251); HEX: #235d62, RGB: (35, 93, 98)

HEX: #8c8c8c, RGB: (140, 140, 140); HEX: #d6d6d6, RGB: (214, 214, 214); HEX: #363636, RGB: (54, 54, 54)

Simplified version of palette colors

Tint of Deep Sky Blue, Shade of Light Sky Blue, Tint of Dark Slate Gray, Tint of Grey, Tint of Light Gray, Shade of Dark Slate Gray

Color scheme was created by colorslib

Color codes in palette

letter logo mark redesign creative color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4cbafa	#4cbafa	RGB(76, 186, 250)	Picton Blue	—
#7ecdfb	#7ecdfb	RGB(126, 205, 251)	Light Sky Blue	—
#235d62	#235d62	RGB(35, 93, 98)	Police Blue	—
#8c8c8c	#8c8c8c	RGB(140, 140, 140)	Philippine Gray	Gray55
#d6d6d6	#d6d6d6	RGB(214, 214, 214)	White	Silver Medal
#363636	#363636	RGB(54, 54, 54)	Jet	Gray21

6 color pairs have low contrast and need improvement which may impact readability.