Brand identity design identitydesign visual
- Gray (HTML/CSS Gray)#7f7f7f
- Gray (X11)#bcbcbc
- Gray#424242
- Dolphin Gray#848c8a
- Outer Space#43444c
- Smoking Night Blue#43444c
Created at 03/17/2023 09:55
The palette consists of Light, Semi dark colors. Accent colors Gray (X11) #bcbcbc and Outer Space #43444c and Smoking Night Blue #43444c. Palette has Neutral, Cool colors temperature.
By lightness, this palette runs from #424242 (darkest) to #BCBCBC (lightest). The lightness range is moderate.
Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.
Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.
Overall temperature among swatches leans cool (3 of 6).
HEX codes (sorted): #424242, #43444C, #7F7F7F, #848C8A, #BCBCBC
Palette Brand identity design identitydesign visual combines 6 color codes:
HEX: #7f7f7f, RGB: (127, 127, 127); HEX: #bcbcbc, RGB: (188, 188, 188); HEX: #424242, RGB: (66, 66, 66)
HEX: #848c8a, RGB: (132, 140, 138); HEX: #43444c, RGB: (67, 68, 76); HEX: #43444c, RGB: (67, 68, 76)
Simplified version of palette colors
Shade of Grey, Shade of Silver, Shade of darkslategrey, Tint of Grey, Shade of dimgrey, Shade of dimgrey
Color scheme was created by palettespicker
Color codes in palette
Brand identity design identitydesign visual color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #7f7f7f | #7f7f7f | RGB(127, 127, 127) | Gray (HTML/CSS Gray) | Gray50 |
| #bcbcbc | #bcbcbc | RGB(188, 188, 188) | Gray (X11) | — |
| #424242 | #424242 | RGB(66, 66, 66) | Gray | Black Panther |
| #848c8a | #848c8a | RGB(132, 140, 138) | Dolphin Gray | — |
| #43444c | #43444c | RGB(67, 68, 76) | Outer Space | — |
| #43444c | #43444c | RGB(67, 68, 76) | Smoking Night Blue | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#7f7f7f | #848c8a | 1.16 |
#bcbcbc | #848c8a | 1.81 |
#424242 | #43444c | 1.03 |
#424242 | #43444c | 1.03 |
#43444c | #43444c | 1 |
Image palette Brand identity design identitydesign visual png
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