Created at 03/21/2023 22:44
Lockup branding modern typography colors palette
- Red (RYB)#ea3110
- Vivid Tangerine#f4948c
- Kenyan Copper#7c1908
- Dark Silver#74746c
- Falu Red#8b170d
- Charleston Green#2c2c2c
The palette consists of Semi dark, Light, Dark colors. Accent colors Red (RYB) #ea3110 and Kenyan Copper #7c1908. Palette has Warm, Neutral colors temperature.
By lightness, this palette runs from #2C2C2C (darkest) to #F4948C (lightest). The lightness range is wide.
Overall saturation feels vivid (higher chroma).
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans warm.
HEX codes (sorted): #2C2C2C, #74746C, #7C1908, #8B170D, #EA3110, #F4948C
Palette Lockup branding modern typography colors palette has combination of 6 codes colors:
HEX: #ea3110, RGB: (234, 49, 16); HEX: #f4948c, RGB: (244, 148, 140); HEX: #7c1908, RGB: (124, 25, 8)
HEX: #74746c, RGB: (116, 116, 108); HEX: #8b170d, RGB: (139, 23, 13); HEX: #2c2c2c, RGB: (44, 44, 44)
Simplified version of palette colors
Shade of Red, Shade of lightcoral, Shade of Maroon, Shade of dimgrey, Shade of darkred, Shade of Black
Color scheme was created by colorstudio
Colors codes in palette
Lockup branding modern typography colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #ea3110 | #ea3110 | RGB(234, 49, 16) | Red (RYB) | — |
| #f4948c | #f4948c | RGB(244, 148, 140) | Vivid Tangerine | — |
| #7c1908 | #7c1908 | RGB(124, 25, 8) | Kenyan Copper | — |
| #74746c | #74746c | RGB(116, 116, 108) | Dark Silver | — |
| #8b170d | #8b170d | RGB(139, 23, 13) | Falu Red | — |
| #2c2c2c | #2c2c2c | RGB(44, 44, 44) | Charleston Green | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#ea3110 | #f4948c | 1.91 |
#ea3110 | #74746c | 1.1 |
#7c1908 | #8b170d | 1.11 |
#7c1908 | #2c2c2c | 1.32 |
#8b170d | #2c2c2c | 1.48 |
Image palette Lockup branding modern typography colors palette png
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