Brand identity trend corporate colors

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Created at 01/01/2020 18:27

The palette consists of Semi dark, Light, Dark colors. Accent colors #2c347a and #2c2c7c. Palette has Cool colors temperature.

By lightness, this palette runs from #2C2C7C (darkest) to #9DA3DB (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 37% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #2C2C7C, #2C347A, #444C84, #5C649C, #9DA3DB, #A0A4C4

Palette Brand identity trend corporate colors combines 6 color codes:

HEX: #2c347a, RGB: (44, 52, 122); HEX: #9da3db, RGB: (157, 163, 219); HEX: #2c2c7c, RGB: (44, 44, 124)

HEX: #5c649c, RGB: (92, 100, 156); HEX: #a0a4c4, RGB: (160, 164, 196); HEX: #444c84, RGB: (68, 76, 132)

Simplified version of palette colors

Shade of Dark Slate Blue, Shade of Light Steel Blue, Tint of Midnight Blue, Shade of Slate Blue, Shade of Light Steel Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Brand identity trend corporate colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#2c347a	#2c347a	RGB(44, 52, 122)	—	—
#9da3db	#9da3db	RGB(157, 163, 219)	—	—
#2c2c7c	#2c2c7c	RGB(44, 44, 124)	—	—
#5c649c	#5c649c	RGB(92, 100, 156)	—	—
#a0a4c4	#a0a4c4	RGB(160, 164, 196)	—	—
#444c84	#444c84	RGB(68, 76, 132)	—	—

6 color pairs have low contrast and need improvement which may impact readability.