Created at 03/23/2023 18:09
  40

Logo design mark typography hex colors

  • Lapis Lazuli
    #247c9b
  • Gold (Crayola)
    #dcc887
  • Caput Mortuum
    #54211c
  • Bronze (Metallic)
    #aa9f53
  • Pastel Purple
    #b5a7c0
  • Charcoal
    #313a53
The palette consists of Light, Dark colors. Accent colors Lapis Lazuli #247c9b and Gold (Crayola) #dcc887. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #54211C (darkest) to #B5A7C0 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Warm and cool swatches are fairly balanced.

HEX codes (sorted): #247C9B, #313A53, #54211C, #AA9F53, #B5A7C0, #DCC887

Palette Logo design mark typography hex colors has combination of 6 codes colors:
HEX: #247c9b, RGB: (36, 124, 155); HEX: #dcc887, RGB: (220, 200, 135); HEX: #54211c, RGB: (84, 33, 28)
HEX: #aa9f53, RGB: (170, 159, 83); HEX: #b5a7c0, RGB: (181, 167, 192); HEX: #313a53, RGB: (49, 58, 83)
Simplified version of palette colors
Tint of steelblue, Shade of darkkhaki, Shade of Maroon, Tint of darkkhaki, Tint of thistle, Tint of darkslateblue
Color scheme was created by bad_colors

Colors codes in palette

Logo design mark typography hex colors color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#247c9b #247c9b RGB(36, 124, 155)Lapis Lazuli
#dcc887 #dcc887 RGB(220, 200, 135)Gold (Crayola)
#54211c #54211c RGB(84, 33, 28)Caput Mortuum
#aa9f53 #aa9f53 RGB(170, 159, 83)Bronze (Metallic)
#b5a7c0 #b5a7c0 RGB(181, 167, 192)Pastel Purple
#313a53 #313a53 RGB(49, 58, 83)Charcoal

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#247c9b
#aa9f53
1.75
#dcc887
#aa9f53
1.62
#dcc887
#b5a7c0
1.36
#54211c
#313a53
1.15
#aa9f53
#b5a7c0
1.18

Image palette Logo design mark typography hex colors png