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Created at 03/29/2023 20:24
Logo design modern branding brand identity palette
- Lemon Curry#cc9c14
- Pastel Green#7ce48c
- Avocado#576a0d
- Dirt#9d7a51
- Dark Vanilla#c2c9a2
- Japanese Indigo#2d434d
The palette consists of Light, Semi dark colors. Accent colors Lemon Curry #cc9c14 and Japanese Indigo #2d434d. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #576A0D (darkest) to #C2C9A2 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #2D434D, #576A0D, #7CE48C, #9D7A51, #C2C9A2, #CC9C14
Palette Logo design modern branding brand identity palette has combination of 6 codes colors:
HEX: #cc9c14, RGB: (204, 156, 20); HEX: #7ce48c, RGB: (124, 228, 140); HEX: #576a0d, RGB: (87, 106, 13)
HEX: #9d7a51, RGB: (157, 122, 81); HEX: #c2c9a2, RGB: (194, 201, 162); HEX: #2d434d, RGB: (45, 67, 77)
Simplified version of palette colors
Tint of goldenrod, Tint of lightgreen, Tint of darkolivegreen, Tint of peru, Tint of palegoldenrod, Tint of darkslategrey
Color scheme was created by palettespicker
Colors codes in palette
Logo design modern branding brand identity palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #cc9c14 | #cc9c14 | RGB(204, 156, 20) | Lemon Curry | — |
| #7ce48c | #7ce48c | RGB(124, 228, 140) | Pastel Green | — |
| #576a0d | #576a0d | RGB(87, 106, 13) | Avocado | — |
| #9d7a51 | #9d7a51 | RGB(157, 122, 81) | Dirt | — |
| #c2c9a2 | #c2c9a2 | RGB(194, 201, 162) | Dark Vanilla | — |
| #2d434d | #2d434d | RGB(45, 67, 77) | Japanese Indigo | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#cc9c14 | #7ce48c | 1.6 |
#cc9c14 | #9d7a51 | 1.56 |
#cc9c14 | #c2c9a2 | 1.46 |
#7ce48c | #c2c9a2 | 1.09 |
#576a0d | #9d7a51 | 1.53 |
#576a0d | #2d434d | 1.71 |
Image palette Logo design modern branding brand identity palette png
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