Created at 04/16/2023 06:37
Popular logo graphic design branding colors palette
- Black#141414
- Maastricht Blue#001428
- Rich Black (FOGRA29)#001414
- White#ffffff
- Eerie Black#141428
- Red#ff2800
The palette consists of Dark, Light, Semi dark colors. Accent colors Maastricht Blue #001428 and Red #ff2800. Palette has Neutral, Cool, Warm colors temperature.
By lightness, this palette runs from #001414 (darkest) to #FFFFFF (lightest). The lightness range is wide.
Saturation is mixed — 2 muted and 3 vivid out of 6 colors.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans cool (2 of 6).
HEX codes (sorted): #001414, #001428, #141414, #141428, #FF2800, #FFFFFF
Palette Popular logo graphic design branding colors palette combines 6 color codes:
HEX: #141414, RGB: (20, 20, 20); HEX: #001428, RGB: (0, 20, 40); HEX: #001414, RGB: (0, 20, 20)
HEX: #ffffff, RGB: (255, 255, 255); HEX: #141428, RGB: (20, 20, 40); HEX: #ff2800, RGB: (255, 40, 0)
Simplified version of palette colors
Shade of Black, Shade of Black, Shade of Black, White, Shade of Black, Shade of Red
Color scheme was created by raccoon
Colors codes in palette
Popular logo graphic design branding colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #141414 | #141414 | RGB(20, 20, 20) | Black | Sooty |
| #001428 | #001428 | RGB(0, 20, 40) | Maastricht Blue | — |
| #001414 | #001414 | RGB(0, 20, 20) | Rich Black (FOGRA29) | — |
| #ffffff | #ffffff | RGB(255, 255, 255) | White | — |
| #141428 | #141428 | RGB(20, 20, 40) | Eerie Black | — |
| #ff2800 | #ff2800 | RGB(255, 40, 0) | Red | Ferrari Red |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#141414 | #001428 | 1 |
#141414 | #001414 | 1.02 |
#141414 | #141428 | 1.01 |
#001428 | #001414 | 1.01 |
#001428 | #141428 | 1.02 |
#001414 | #141428 | 1.04 |
Image palette Popular logo graphic design branding colors palette png
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