Created at 04/16/2023 06:56

Vector identity branding tree plan logo minimal brand palette

The palette consists of Dark, Light colors. Accent colors Malachite #00dc64 and White #ffffff. Palette has Neutral, Cool colors temperature.

By lightness, this palette runs from #141414 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #00143C, #00DC64, #141414, #14143C, #14283C, #FFFFFF

Palette Vector identity branding tree plan logo minimal brand palette has combination of 6 codes colors:

HEX: #141414, RGB: (20, 20, 20); HEX: #14143c, RGB: (20, 20, 60); HEX: #00dc64, RGB: (0, 220, 100)

HEX: #ffffff, RGB: (255, 255, 255); HEX: #00143c, RGB: (0, 20, 60); HEX: #14283c, RGB: (20, 40, 60)

Simplified version of palette colors

Shade of Black, Tint of midnightblue, Tint of limegreen, White, Tint of midnightblue, Shade of midnightblue

Color scheme was created by raccoon

More palettes with:

Colors codes in palette

Vector identity branding tree plan logo minimal brand palette color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.