Created at 04/19/2023 11:56
Custom mark brandmark identity designer branding hex colors
- Black#141414
- Indigo (Rainbow)#143c64
- Black#000000
- Indigo (Rainbow)#283c64
- Rich Black (FOGRA29)#001414
- Midnight Green (Eagle Green)#145064
The palette consists of Dark, Light colors. Accent colors Black #141414 and Rich Black (FOGRA29) #001414. Palette has Neutral, Cool colors temperature.
By lightness, this palette runs from #000000 (darkest) to #283C64 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans cool.
HEX codes (sorted): #000000, #001414, #141414, #143C64, #145064, #283C64
Palette Custom mark brandmark identity designer branding hex colors has combination of 6 codes colors:
HEX: #141414, RGB: (20, 20, 20); HEX: #143c64, RGB: (20, 60, 100); HEX: #000000, RGB: (0, 0, 0)
HEX: #283c64, RGB: (40, 60, 100); HEX: #001414, RGB: (0, 20, 20); HEX: #145064, RGB: (20, 80, 100)
Simplified version of palette colors
Shade of Black, Tint of darkslateblue, Black, Tint of darkslateblue, Shade of Black, Tint of darkslategrey
Color scheme was created by colorslib
Colors codes in palette
Custom mark brandmark identity designer branding hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #141414 | #141414 | RGB(20, 20, 20) | Black | Sooty |
| #143c64 | #143c64 | RGB(20, 60, 100) | Indigo (Rainbow) | — |
| #000000 | #000000 | RGB(0, 0, 0) | Black | — |
| #283c64 | #283c64 | RGB(40, 60, 100) | Indigo (Rainbow) | — |
| #001414 | #001414 | RGB(0, 20, 20) | Rich Black (FOGRA29) | — |
| #145064 | #145064 | RGB(20, 80, 100) | Midnight Green (Eagle Green) | — |
Color Palette Contrast
12 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#141414 | #143c64 | 1.63 |
#141414 | #000000 | 1.13 |
#141414 | #283c64 | 1.68 |
#141414 | #001414 | 1.02 |
#143c64 | #000000 | 1.86 |
#143c64 | #283c64 | 1.03 |
Image palette Custom mark brandmark identity designer branding hex colors png
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